📝 how to use MCPs in Claude for your business
99% of people using MCPs in Claude are automating tasks...
i run a simple setup that does SO MUCH more for my agency
most people focus on one tool that does one action, which save 20 minutes (gg), then do it again tomorrow
that's not a system... it's more like a to-do list with an API connected to it
in order to make REAL money for your business with MCPs, you need to be building full chains where data flows in
where Claude reasons through you business context, and provides a finished deliverable
your calendar is full of work that doesn't pay you
two things make money in a service business: delivering the work and bringing in new clients
everything else is admin stuff or boring sales processes: proposals, decks, onboarding docs, follow-up sequences... they eat your weeks and they don't close a single deal
the real play is building a system that kills the entire category: input flows in, Claude thinks through it, a finished deliverable comes out
no formatting, no copy-pasting between tabs, no staring at a blank slide canvas for hours
why 90% of MCP setups produce mid output
connecting Claude to a database and Gamma's MCP without loading your business context gives you cool stuff, but you could make that 10x better
before you wire a single MCP, load your business architecture into Claude as structured context it can reference on every run:
your offers: pricing tiers, what's included at each level, the outcomes you promise, how you position against competitors
your sales process: what qualifies a lead, what objections come up on calls, what your winning proposals had in common
your delivery SOPs: onboarding steps, timelines, where projects stall, what clients actually say in testimonials
your voice: tone, words you'd use in a client email vs words you'd never touch, past copy that converted