Everyone has access to the same models today. You're using Claude Opus 4.5. So is your competitor. You're using GPT-5.2. So is the startup that launched last week. You're using Gemini 3 Pro. So is everyone else building AI products. The models are commoditizing. Prices are dropping. Capabilities are converging. What was SOTA a few months ago is now available to anyone with an API key. So where does the real alpha come from? Context. The team that can externalize what they know and feed it…