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How I built Gucci x Crocs campaign from 1 image + GPT-v2 | Tech Twitter
Fully prepared LTX project link is there, too.
here’s exactly how I thought as CD:
Found an image that hooked me with its vibe
Extracted its creative system (prompt below)
Imagined luxury fashion × streetwear tension
Built a vision around it (with ChatGPT)
Built consistent visual language across all assets
This thinking framework helps you create stronger design systems, easier.
💡I beg you to learn more about traditional CD & creative marketing frameworks - your skill with skyrocket with AI then.
Below are all the prompts I used,
PROMPT 1. Reference deconstruction
we extract the whole style from the reference image - and turn it into a Brandboard - the guiderails for GPT2 to then build another concept on top of it.
Upload your image in LTX Flows + add this prompt in the prompt node 👇
click “generate images” - and you'll get to the Gen Space
in Gen Space, in the top center, you'll find the Flows tab
PROMPT 2. Building your concept
Let's integrate OUR brand into the creative flow & logic.
AI takes the system from our previous step, applies it to our new brand - using the prompt below: PROMPT 3. Creating assets
Now, we'll create a set of branded visual assets.
we want to see the bigger picture and lock in the direction.
Once you good with it, we are ready to move on.
We will create the actual assets later
GPT-v2 can overlap text on models' faces - which looks horrible.
Find the “patch prompt” to fix this in the bonus LTX Project below 👇
PROMPT 4. Lock the vision
Once you feel the direction feels right, capture it in the Brief Slide.
That is useful for you, for the AI, and for a potential client - because everyone now has the clear concept & vision.
I personally learn a lot from these slides - from creative twists to foundational insights about branding, marketing, and design.
The prompt is simple but powerful 👇
Once our strategy and design vision finalized,
it's time to create Key Visuals (KV).
A key visual is the main visual carrier of the campaign.
It sets the mood, idea, color, composition, and first impression.
KVs help the brand make the strategy look fresh, relevant, and sales‑driven every single time.
Let’s create them - prompt below 👇
I built the entire campaign inside one LTX project - it's open for everyone
Here's how LTX scales 100's of assets in 1 click:
1. Build your Flow pipeline,
2. copy-paste it right there
5. watch the magic happens
Always be sure that in every article you'll get bonus assets & gifts crafted by me personally. Today is the same 😌
Take everything with you:
the whole campaign is already constructed for you in nodes (prompts + logic + resizing flows)
10 proven font settings for your campaigns
🎁 80+ LinkedIn search queries
to find partners & work in the AI space:
This is a process similar to ones I use for some clients right now.
for more design / production breakdowns and workflows.
Which brand will you create a campaign for first? 👀
Drop your result in the comments - I’ll QT some of my favs.
