Simon Squibb

Every entrepreneur should read this. Because what @antonosika did is incredible. And it’s something I’ve been telling everyone for years. You don’t start a business with a product. You launch it with the idea. My number one rule of sales is: Sell the sizzle, not the steak. And you don’t need a product to do that. Anton has built the fastest-growing tech product in Europe. But do you think he launched his business with this product? No. He launched… a snake game. And a waitlist. That’s it. From that, he built hype. Gathered proof. And that gave him the green light to build the product. Which became @Lovable , an incredible platform that lets anyone build websites and apps with no code. If a billion-dollar company can launch with nothing but a waitlist, an idea, and a snake game… You can too. You can watch the full episode I recorded with Anton and copy exactly what he did to turn his dream into a billion-dollar business. Here’s the link - https:// youtu.be/Hwn_ThgWduw