A mentor session with @jameygannon, brand designer & creative director. Jamey helps early-stage startups figure out how they should look, sound, and present themselves to the world. Sharing that work on X brings in most of her clients. Jamey started experimenting with AI to avoid a $5,000 product shoot for her supplement company. Experienced designers began asking how she did it. She walks our students through a real client project: turning a founder’s ideas into a visual identity, making AI images feel less generic, and bringing the work to life with motion. She also explains why she keeps doing client work. It forces her to learn, and gives her something worth teaching. 00:00 Building a career in brand design 00:41 From AI product photography to a course 02:00 Finding clients through X 02:58 Understanding a business before designing it 04:29 Mood boards, logos, and client feedback 07:18 Brand guidelines and custom AI tools 09:44 Bringing the brand to life with motion 11:05 Making AI-assisted design feel distinctive 14:20 Sharing, teaching, and continuing to do the work