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Lightfield builds a self-configuring CRM for AI agents
Press Space to continue
We're excited to lead Lightfield's $47M Series A. Every company runs on a CRM, and almost no one likes the one they have. @lightfld is the CRM for the agentic era – a data model that needs no configuration, builds itself from your emails and calls in minutes, and fits your business rather than the other way around. Agents do the work that piles up around the record: the updates, the follow-ups, the handoffs, the reporting. Since launching late last year, thousands of companies have adopted…
Keith Peiris@keithpeirisSep 9
Today we're announcing @lightfld's $47M Series A led by @a16z to reimagine CRM as a world model of a business. For agents to do customer-facing work, they need to understand how your business actually works. Salesforce wasn't designed for this. It was built 20+ years ago for humans to update records. Layer agentic processes on top and you get low quality output, because the underlying data is incomplete and lacks the structure agents need. @lightfld updates itself from every interaction, forming a trustworthy model of your business for people and agents. Since launching last November, 5,000+ companies have signed up - and we're ripping out legacy CRM at mature organizations with hundreds of users. Companies on Lightfield grow faster than their competitors. It finds prospects that look like your best customers and books meetings with them. It captures commitments from every conversation and automates follow-ups. It diagnoses weaknesses in your funnel and learns from your best sellers to codify what works. The companies of the future will run on a business world model, not a Salesforce-era database. Our mission is to put that capability in the hands of every employee, and every agent, at every company.
