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Founder-Led Marketing: The Ultimate Growth Hack

if you’re a founder read this the highest leverage you can get right now is founder-led marketing start a simple podcast in your niche invite customers and people you want as customers share clips on linkedin and twitter post insights as you learn not after everything is perfect run a small email newsletter “sponsor” it with your own product and send it every week done right this takes about 2 hours a week and builds trust faster than any ad system

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