
AmirMušić@AmirMushichMay 6
📝 How I built Gucci x Crocs campaign from 1 image + GPT-v2
In 1 day, this Gucci x Crocs concept gained 100,000s of views, 2,000+ Saves and hundreds of questions:
"how to make this" and "where to find the prompts?"
The answer is: here and now.
Scroll down and grab all the assets in this Article 👇
*This article is sponsored by @LTXStudio. Thanks to the LTX team for supporting this post and my work for you.
THE IDEA: image-to-engine
When I was a kid, I loved big ideas.
As I grew up, I realized it is impossible to bring all of my ideas to life .
My life just won't have enough years for that...
Real mastery takes years to hone, and vision takes decades to mature.
That was sad to accept. So, I played small.
But in 2026, everything has changed with AI.
I thought once:
“What if I could take an image I love and
→ extract the main part that hooked me
→ transform it into a completely different idea?”
I ran a test - and it worked! Let me show you how:
Repeat the steps below 👇
4 TOOLS YOU NEED
Pinterest/Behance- for visual inspo & references,
ChatGPT - to turn your image into a base brand board,
LTX Flows - to grab my base pipeline + scale your campaigns.
Prompts below - to make it all work and look great.
Scroll down, grab all the prompts and FREE GIFTS,
waiting for you at the end of the article.
Fully prepared LTX project link is there, too.
Creative direction logic
here’s exactly how I thought as CD:
Found an image that hooked me with its vibe
Extracted its creative system (prompt below)
Imagined luxury fashion × streetwear tension
Built a vision around it (with ChatGPT)
Made product the hero
Built consistent visual language across all assets
This thinking framework helps you create stronger design systems, easier.
💡I beg you to learn more about traditional CD & creative marketing frameworks - your skill with skyrocket with AI then.
Below are all the prompts I used,
in the exact order.
PROMPT 1. Reference deconstruction
Step 0:
we extract the whole style from the reference image - and turn it into a Brandboard - the guiderails for GPT2 to then build another concept on top of it.
Upload your image in LTX Flows + add this prompt in the prompt node 👇
PROMPT:
Access Flows:
go to https://amirmushich.link/AMIR-LTX
click "generate images" - and you'll get to the Gen Space
in Gen Space, in the top center, you'll find the Flows tab
PROMPT 2. Building your concept
Let's integrate OUR brand into the creative flow & logic.
> AI takes the system from our previous step,
> applies it to our new brand - using the prompt below:
PROMPT:
PROMPT 3. Creating assets
Now, we'll create a set of branded visual assets.
Posts,
banners,
mockups,
close-ups,
details
we want to see the bigger picture and lock in the direction.
Once you good with it, we are ready to move on.
We will create the actual assets later
PROMPT:
NOTE:
GPT-v2 can overlap text on models' faces - which looks horrible.
Find the "patch prompt" to fix this in the bonus LTX Project below 👇
PROMPT 4. Lock the vision
Once you feel the direction feels right, capture it in the Brief Slide.
That is useful for you, for the AI, and for a potential client - because everyone now has the clear concept & vision.
I personally learn a lot from these slides - from creative twists to foundational insights about branding, marketing, and design.
The prompt is simple but powerful 👇
PROMPT:
PROMPT 5. Key visuals
Once our strategy and design vision finalized,
it's time to create Key Visuals (KV).
A key visual is the main visual carrier of the campaign.
It sets the mood, idea, color, composition, and first impression.
KVs help the brand make the strategy look fresh, relevant, and sales‑driven every single time.
Let’s create them - prompt below 👇
PROMPT:
LTX Studio Workflow
I built the entire campaign inside one LTX project - it's open for everyone
Here's how LTX scales 100's of assets in 1 click:
1. Build your Flow pipeline,
2. copy-paste it right there
3. tweak 1 prompt
4. run the whole engine
5. watch the magic happens
Here's how it works:
BONUS ASSETS
Always be sure that in every article you'll get bonus assets & gifts crafted by me personally. Today is the same 😌
Take everything with you:
🎁 Full LTX Project
https://amirmushich.link/gucci-crocs
the whole campaign is already constructed for you in nodes (prompts + logic + resizing flows)
🎁 Elite Font Builder
10 proven font settings for your campaigns
→ https://x.com/AmirMushich/status/2026693633794076892
🎁 80+ LinkedIn search queries
to find partners & work in the AI space:
→ https://amirmushich.link/search_queries
FINAL
This is a process similar to ones I use for some clients right now.
Now it’s yours.
Don't forget to:
Save this article.
Follow @AmirMushich
for more design / production breakdowns and workflows.
Which brand will you create a campaign for first? 👀
Drop your result in the comments - I’ll QT some of my favs.
http://x.com/i/article/2051639156384608259