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Finding signal on Twitter is more difficult than it used to be. We curate the best tweets on topics like AI, startups, and product development every weekday so you can focus on what matters.
Press Space to continue
Press Space to continue
Your washing machine runs at 57°F. The CDC says bacteria die at 160°F. That's a 103-degree gap between what kills pathogens and what you're actually using on your underwear. And Procter & Gamble spent the last five years making sure you'd widen it. They enlisted Ice-T, Stone Cold Steve Austin, the NFL, Walmart, Samsung, NASA, and the World Wildlife Fund to convince America to wash in cold water. Cold water loads went from 48% in 2020 to 57% in 2023. Their Cold Callers campaign alone drove a…

