This could be Zuck's Facebook moment, but for the agentic era. Facebook won the internet by showing up where people already were. It didn't ask anyone to do anything new. It just sat on top of habits people already had. Muse + Shopify is the same move I guess. People already shop while scrolling, half paying attention. Zuck's putting an agent right there to close the loop. OpenAI/Anthropic has the best model. Google has search. Amazon has the warehouses. Zuck has 3 billion people already on…

Mark Zuckerberg@finkd3h ago

Teaming up with Shopify to make shopping and checkout easier in Muse. Shoppers find more. Shops sell more. More partnerships like this coming soon.