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SharkNinja is so good at designing products that pop on social media. Its new water filtration Brita competitor is all over IG right now. People are filtering absurd liquids (pickle juice, Sunny D) and the before-after visuals are going viral. https://x.com/TrungTPhan/status/20930810…
NEW: Ninja made a smarter Brita for the countertop. HydraSense is an intelligent water filtration system built to clean tap water faster, track filter life automatically, and keep the minerals that make water taste good. -Filters 80+ contaminants, including PFAS, lead, microplastics, and pharmaceuticals -Dispenses filtered water 6x faster than a Brita standard filter -Touchscreen tracks water usage and filter life in real time -Preserves natural minerals and electrolytes instead of stripping everything out -120-gallon filter lasts about 6 months -96 oz countertop reservoir requires no plumbing or installation Priced at $199.99.