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startups: here's a mental model for pricing the land ...
Small Business:
ACV: < $10K
size: 1-100 employees
Upper-End Small Business:
ACV: $10K - $50K
size: 100 - 1000 employees
Lower-End Enterprise:
ACV: $50K - $100K
size: 1,000 - 5,000 employees
Enterprise:
$100K+ ACV
size: 5,000+ employees
note: if selling to startups Seed (SMB), Series A - B (upper-end SMB), Series C+ (lower-end enterprise +)