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Finding signal on X is harder than ever. We curate high-value insights on AI, Startups, and Product so you can focus on what matters.

YouTube Owns 2% of Human Time

PLUS: Why ecosystem beats product

social media

MrBeast drops a stat: 2% of all human time is now spent on YouTube.

leadership

Cursor hired 50 former founders and Notion hired 35. Companies are hiring ex-founders like it's a strategy.

software engineering

Theo's take: every AI coding tool is good now. The bar is high everywhere.

technology

Someone thinks they built the perfect tool. We're waiting for alternatives that don't exist.

saas

Building a SaaS means navigating one absurdly long decision tree while figuring out distribution.

business

A $10K/mo SaaS breaks down to $500 per founder after costs. You'd make more at Deloitte than grinding solo.

George Mack wants to know: who's the biggest red X you've ever seen?

entrepreneurship

Every startup hits the valley where reality sets in and nobody cares. Most die in that pit before finding PMF.

design

Forget making something people want. Make something agents want instead.

technology

Peter Thiel, Naval, and Elon agree: if you need salespeople, your product sucks. Product beats distribution.

marketing

AI makes building faster but growth channels are dying. Ecosystem is the next big strategy for distribution.

content marketing

Shipping in silence kills startups. Speak, post, ship, repeat or stay invisible.

Anthropic is about to enable full vibe coding via Claude Code with deployment and hosting built in.

design

Founders keep asking how to make logos for their products. Just ship already.

entrepreneurship

Ryan Hoover shares which AI segments to target if starting a startup today.

productivity

What's the one thing that'll increase your productivity right now?

software engineering

Hot take: never focus on marketing, just build lots of products until something sticks.

marketing

People won't like it but LinkedIn drives more demos than X at 100K impressions.

software engineering

Gergely Orosz is planning something for engineers in San Francisco for Feb 2026.

culture

Laptops covered in stickers look cringe now but were normal 10 years ago. Culture shifted.

The $50K clients are easy. The $5K projects are nightmares to work with.

entrepreneurship

Marc Lou's project "This is Not a Startup" hit number two on Product Hunt.

innovation

Vertical AI winners are either industry veterans or execution beasts. Chasing funded categories doesn't work.

career

Someone quit startups because traditional jobs pay better. Can't argue with the math.

relationships

Deliver exactly the value they'll pay for. Increase pay, increase trust, rinse and repeat.

venture capital

Top VCs like a16z and Lightspeed can't promise 5x net returns to LPs anymore. The data doesn't lie.