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8 tweets
JUST IN: YouTube now allows US creators to receive payouts in crypto stablecoins.
Software and content have never been more similar. 1) Cost of creation is approaching zero. 2) Attention is finite, but supply has skyrocketed. 3) Trusted distribution has never been more important. 4) Messy middle of mediocrity has 10x'd in size. 5) Curators & tastemakers are high status. 6) Expansion of choice means customers have higher standards & expect customization. 7) Toy software becomes marketing vs. utility for businesses. 8) Explosion of indie software creators like indie content creators.
getting so many AI comment makes posting a lot less fun and if you look at big profile (like hormozi) it's 90% of all comments, maybe even more i think at some point the platforms will have to do something against it because if you feel like you are reading bot comments 90% of the day, a lot of people will just stop posting
My marketing predictions for 2026: - People will start to realize that AEO, GEO or whatever you want to call it is something they can measure but not really influence besides traditional search fundamentals and building a brand real people talk about - In an attempt to make up for all the lost search clicks most brands will double down on hiring in-house creators who can demonstrate the ability to produce original content that gets attention online - As distribution channels shrink and acquiring new customers profitably becomes harder we’ll see more acquisitions of emerging bootstrapped players by bigger funded brands as a growth tactic
just found out… if you have 2,500 verified-subscriber followers, you get Premium for free and at 5,000, you get Premium+ free bro i did NOT know this
Big news: I've joined @a16z! My focus is on ecosystem growth—building the connective tissue of the firm's network and creating environments where the most ambitious startup founders, operators, and technologists can thrive. This role is a natural culmination of my work over the past 10 years. As a founder, coach, operator, and investor, I’ve long been obsessed with bringing great people together to accelerate each other’s growth. I’ve learned that life isn’t defined by what you do, but by who you get to do it with—and that every great journey accelerates when you’re surrounded by the right people. At a16z, I’m partnering with @eriktorenberg, @david__booth, and the powerhouse New Media team in SF to bring our boldest ambitions and most impactful communities to life. A few weeks ago, we launched the New Media Fellowship which has already received 1000+ applications and will kick off in January with an incredible 8-week program for storytellers, creators, writers, and marketers. This morning, we launched Build—a new dinner series and community for idea-stage founders & operators figuring out their next big thing. http://build.a16z.com And there's so much more to come. Huge thanks to everyone who has supported me in starting this next chapter of my career—I can’t wait to bring you along for the journey.
a16z Build
Thankful for many things. But one that I'm esp thankful for is @internet_pipes. Coming up on 2 years + ~3k members. Each year, ppl ask if there's a yearly sub. Each year, I say "no" and continue treating it like a digital playground for us all. Not too late to join us