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Curated tech Twitter/X posts on AI, startups, and product development—signal without the doomscroll, updated on weekdays.
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Your Niche Is Your Bottle Neck Picking a niche makes a lot of sense for cold audiences (like ads). I could never make it work with warm audiences. Gun to my head - if I had to answer what's my niche then I'd probably say "coaches". Yet that would be inaccurate. Maybe 60% of people I work with are coaches. A lot of them aren't. One prefers the private life without an audience and runs ads. Another one likes to be flown out for in-person packages but doesn't like to coach. One guy I…