📝 If You Don't Have 100k Followers - You Better Be Fast There's a big lie in the audience building game: "Audience building is a game where everybody wins." It's not. This is a game with winners and losers. Where the big accounts like me are the safe choice and the smaller accounts usually get shrunk to zero engagement. I also shared that I believe all big accounts (myself included to a degree) have a disadvantage: The bigger you are the slower you move. I'm in circles with some folks with…