"You probably need at least 400 to 500 new creatives a month. Otherwise, you're going to get outcompeted. Once they do that, they create three to four videos a week, and we have a couple hundred of them. We work with five agencies. E-commerce has been doing this for over a decade. UGC, creator programs, hundreds of thousands of variations of creative." @MattSwulinski Single biggest advice to founders on how to crush UGC at scale @roman_khaves @im_roy_lee @zach_yadegari