.@eric_seufert argues Meta could use AI to own far more of the advertising stack, especially for SMBs that lack the resources to optimize it themselves. "What if you had the go-to AI for managing all ad campaigns within your company? Right now, people use Codex. Codex is not purpose-built for that. They use Claude. Claude is not purpose-built for that. Meta AI now does that. I think that gives you a strong indication of where they want to go with this." "Imagine all the stuff Meta could do if…