we now live in the advice era mainly due to the fact that advice is the cheapest possible content to produce on social media.. it requires ~zero research, it’s virtually infinite supply, it flatters the speaker, & costs the listener nothing. & the algo loves it because it gets engagement from both the converts & the haters. it’s the perfect vehicle. what’s remarkable is that most of this advice isn’t actually advice at all, it’s kind of an autobiography. e.g. “you should wake up at 5am”…