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Companies Will Buy More Software Than Build Their Own

"Are people going to build their own software, or buy software from vendors? Unequivocally, they're going to buy more software from vendors." - Okta CEO @toddmckinnon "Companies have a very hard time building something that goes from SAP to content management to Salesforce in an end-to-end process." "Maybe there’ll be some more customization and more vibe coding to build that. But the core vendors, core data sources, and the core business logic and processes, that’s going to get bigger and bigger. I’m 100% convinced of that."

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