Press Space to continue
Press Space to continue
"Building the tech is the easy part now, getting people to believe is the hard part." @lulumeservey is at her usual best in this. AI has made average communication infinite. Polished launch videos and "good enough" content is now the norm, to the point of being invisible. But founder conviction cannot be generated with AI horsepower. Conviction happens when the founder has resolved their own belief, knowing exactly what is to be done. A few other things: >Go direct with your stakeholders…
David Senra@davidsenraAug 12
Lulu (@lulumeservey) is the best in the world at what she does. She’s the go-to comms strategist for Silicon Valley and many of the top founders in tech trust her. She’s an advocate for going direct, has built a singular career and shares everything she’s learned. 0:00 From China to America 2:08 Learning to Read the Room 6:18 Building a Movement 7:30 Learning Comms by Doing 10:50 Anduril as an Insurgent 15:07 The Power of a Manifesto 18:47 Go Direct 26:45 Conviction Over Charisma 31:30 Why Rostra Exists 33:23 How AI Leaders Lose Trust 40:40 Tell a Better Story 47:55 Do Things That Can't Be Faked 50:55 The Return to Beauty 57:11 Originality Over Templates 1:04:02 Do What Only You Can Do 1:07:14 The Jetsons Rule 1:10:41 Trust Yourself 1:12:29 Why Humans Crave Stories Includes paid partnerships.