The real moats in 2025: specific workflows, proprietary data with real switching costs, distribution, and UX that makes AI disappear into the job-to-be-done. Simultaneously: we are early (only a % are using AI properly) so this is an amazing time to start a startup.

Bad ideas vs good ideas Habit tracker Gut health tracker to help people fix their health issues Todo list Auto generated checklists for lawyers from a client file Link in bio Productized service to build websites for churches Directory of tools for indie hackers Directory of in-home hairdressers sorted by city The best CRM ever Browser extension to automatically create an entry to the biggest CRM on the market from a LinkedIn profile, an X account, an email etc Social media scheduler Content planner with AI creation for Vtubers Super AI chatbots AI assistant trained on Shopify documentation for e-commerce support teams Pomodoro timer Time tracking app that auto generates invoices for freelance translators Job board for devs Reverse job board for godo developers All of those are 100% random ideas, but they’re all niched, with a specific target, easy distribution, and an existing market. Coaching sessions starts at $300/h

Day 1: entrepreneur Day 2: social media manager, designer, support rep, copywriter, legal, IT, barista