Big news: I've joined @a16z! My focus is on ecosystem growth—building the connective tissue of the firm's network and creating environments where the most ambitious startup founders, operators, and technologists can thrive. This role is a natural culmination of my work over the past 10 years. As a founder, coach, operator, and investor, I’ve long been obsessed with bringing great people together to accelerate each other’s growth. I’ve learned that life isn’t defined by what you do, but by who you get to do it with—and that every great journey accelerates when you’re surrounded by the right people. At a16z, I’m partnering with @eriktorenberg, @david__booth, and the powerhouse New Media team in SF to bring our boldest ambitions and most impactful communities to life. A few weeks ago, we launched the New Media Fellowship which has already received 1000+ applications and will kick off in January with an incredible 8-week program for storytellers, creators, writers, and marketers. This morning, we launched Build—a new dinner series and community for idea-stage founders & operators figuring out their next big thing. http://build.a16z.com And there's so much more to come. Huge thanks to everyone who has supported me in starting this next chapter of my career—I can’t wait to bring you along for the journey.

Today, we are excited to announce a new experiment in Search Console that offers site owners a unified view of their Google Search performance across their websites and social channels. https://developers.google.com/search/blog/2025/12/social-channels-search-console…

Posting on Reddit feels like going to battle I posted some benchmark results last night It was like 50/50 support vs hate I spent a lot of time responding to comments It was stressful, but I would do it again the angry commenters where most helpful Results: - lot's of good feedback. - I now have more direction on bench design. - 70k views & 500 new landing page visits My posts where not intended as promotion, i didn't even mention Sansa (though the image was watermarked). That seemed to both people the most. Not sure how to get around that though. What I would do differently: - Post in a better aligned sub, I posted benchmark results unfavorable to OpenAI in an open ai focused sub

In a couple hours, we'll be rolling out About This Account globally, allowing you to see the country or region where an account is based. This will be accessible by tapping the signup date on profiles. This is an important first step to securing the integrity of the global town square. We plan to provide many more ways for users to verify the authenticity of the content they see on X. And for those in countries where speech has penalties, we've included privacy toggles to only show your region. This was a huge undertaking. A special thanks to the engineers who made this happen: @sandeep_rao @singhai @mingsong @striedinger @rzhao0506

want to make $75M? @ShaanVP scaled Milk Road to 250K+ subscribers and got acquired for 7-figures in less than a year I scaled Morning Brew to 3M+ subscribers before the $75M acquisition by Business Insider we're launching the MFM Challenge → backing the next big newsletter

You gotta be a reply guy! Here’s the experiment: • Cut replies by 5x • Doubled posts And I couldn’t hold it anymore. If you stop replying to your circle, you don’t just get fewer replies, your reach and engagement tank hard as well. Tomorrow I’m going back to replies.

99% of ai content tools turn you into a cringe factory here are 6 that actually help you grow on social media:

This is 7d chess marketing on Taplio by @GuillaumeMbh

Elon Musk paid $44b for Twitter When he could've just done this...

Social media is about to get weird I just built an entirely new Instagram profile with the newly launched Nano Banana Pro. Not one of these photos is real. Prompt below

Reddit subreddits for marketing: r/SEO ➟ 385K+ members r/bigseo ➟ 110K+ members r/linkbuilding ➟ 8K+ members r/seogrowth ➟ 18K+ members r/socialmedia ➟ 2.1M+ members r/entrepreneur ➟ 4.7M+ members r/smallbusiness ➟ 2.1M+ members r/GrowthHacking ➟ 50K+ members r/marketing ➟ 1.8M+ members r/PPC ➟ 210K+ members Which one is your favorite..?

Startup revenue by founder’s 𝕏 follower count: - 0 - 1K followers: $864 - 1K - 10K followers: $5,268 - 10K - 100K followers: $100,373 - 100K - 1M followers: $750,337

We're looking for a Head of Content at @typefully Think @leerob for Cursor or @peduarte for Raycast – someone who deeply gets product, growth, and what makes a product company stand out. Ideally already creating great content using Typefully. I know this person is out there, but how do I find them? Please materialize yourself in my replies

why does it feel like everyone on here just discovered marketing

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I scroll social media these days and it genuinely feels SOULLESS. The posts are AI The comments are AI The same writing style, the same format, the same emptiness. Even Instagram Reels and YouTube videos are becoming AI voices reading AI scripts... when AI can generate infinite content at near-zero cost, content stops being scarce. And when something stops being scarce, it stops being valuable. There's one thing AI fundamentally cannot commoditise... the lived HUMAN experience.

Product Hunt is dead I'm 36th out of 441 submissions today - wat?? Relatively succesful by all standards then. That has brought me a whopping... 6 views. What's the point?

Unfortunately, the rumors are true… I can no longer hide the truth. Yes, I did use ChatGPT to write a few tweets when I first started this account. Even worse… I posted in Build in Public. I didn’t have an audience. I didn’t have confidence in my voice yet. But I knew I wanted to get better. That was the beginning of the journey — not the definition of it. Since then, every tweet has been mine. No prompts. No shortcuts. Just reps. I hope you’ll forgive me — and stick around for what comes next. Would you like a spicier or more humorous variant as well to post later as a follow-up?

Software and content have never been more similar. 1) Cost of creation is approaching zero. 2) Attention is finite, but supply has skyrocketed. 3) Trusted distribution has never been more important. 4) Messy middle of mediocrity has 10x'd in size. 5) Curators & tastemakers are high status. 6) Expansion of choice means customers have higher standards & expect customization. 7) Toy software becomes marketing vs. utility for businesses. 8) Explosion of indie software creators like indie content creators.

My marketing predictions for 2026: - People will start to realize that AEO, GEO or whatever you want to call it is something they can measure but not really influence besides traditional search fundamentals and building a brand real people talk about - In an attempt to make up for all the lost search clicks most brands will double down on hiring in-house creators who can demonstrate the ability to produce original content that gets attention online - As distribution channels shrink and acquiring new customers profitably becomes harder we’ll see more acquisitions of emerging bootstrapped players by bigger funded brands as a growth tactic